ASTRO
![](https://freight.cargo.site/t/original/i/ee2e6e1ed1540e4f69cf9be9ff7734bcb20a47f328b6256f548317d9d4fd5604/Screenshot-2023-05-02-at-1.07.06-PM.png)
This rebrand is full of humor, nostalgia, and Space Age era illustrations. ASTRO, a high quality weed pen company, was looking for a visual identity that’s playfully self aware and embraces the laid back nature of cannabis use, though avoids weed-brand stereotypes. I drew inspiration from 1960s Marvel comics, and worked with the ASTRO team to create ASTRO himself — a chilled out, adventurous, and, well, high astronaut.
The nostalgic tone is carried over through the use of Denton Display and Futura typefaces on the website; Dinamo’s Favorit brings the brand back to present day. The color palette is inspired by moon dust and and sun-faded comic books. Web design and UX by Eli Simon.
Access the ASTRO website here.
Access the ASTRO website here.
![](https://freight.cargo.site/t/original/i/f12335d6a3bc52758c57a9632d4ba71e0f19c02828e078428959c748766f9ff5/ASTRO-app-13x.png)
![](https://freight.cargo.site/t/original/i/d011daf8eb95983f246388b1f1607f4b1cfce8c136fab5e9be9957bdc8f105cf/ASTRO-app-23x.png)
![](https://freight.cargo.site/t/original/i/dd39c25b281d6bf064ea4776b939763179c4ecda6c65855f159fe3fc47364b3c/ASTRO-app-43x.png)
![](https://freight.cargo.site/t/original/i/e94a4d32406fa7f17c8b6b5f682b8d8961a650d14d77f6de472c59e262febe92/ASTRO-app-33x.png)
![](https://freight.cargo.site/t/original/i/89f8c8662b0b2af6847d857a4c87226081cb35a8ccea4e49d0b5a399bd05998b/ASTRO_Port_1.png)
![](https://freight.cargo.site/t/original/i/52896714890076db890cde425292a67eb2ab966675b564e41c22e384a28d2c34/ASTRO_Port_4.png)
![](https://freight.cargo.site/t/original/i/7b2dc937a4dcab292c40065a6641aae4d44814d3f1a02e0b912a01881e737c77/astro-jupiter.png)
![](https://freight.cargo.site/t/original/i/7917b5c9cb59ad53437cfbed6e2ce753985ab56a0ef051217279c03fd68495a6/ASTRO-moon-transparent.png)
![](https://freight.cargo.site/t/original/i/7b2dc937a4dcab292c40065a6641aae4d44814d3f1a02e0b912a01881e737c77/astro-jupiter.png)
![](https://freight.cargo.site/t/original/i/7917b5c9cb59ad53437cfbed6e2ce753985ab56a0ef051217279c03fd68495a6/ASTRO-moon-transparent.png)